COMPASS WINE ALLIANCE

SPECIALISED SUPPORT FOR WINERIES

The cuts in cellar door tourism and on-premise sales have seen many wineries suffer. This does however provide a great opportunity to focus on direct to consumer eCommerce sales and opening up new export markets.

 

AM-i is a Customer Engagement Agency that specialises in Marketing and Loyalty. We're consultants who are passionate about increasing customer lifetime value, and driving long-term loyalty. We’ve formed the Compass Wine Alliance with leading wine experts Winepilot.com and Rob Geddes MW to help wineries quickly drive sales and navigate through 2020 and beyond.

Together, we’re providing a number of end-to-end Digital Marketing, Loyalty and eCommerce services to support all levels of the wine trade from strategy through to execution. 

One stop solution for wineries

Extensive industry expertise

Customised to suit your needs

NEED HELP?

SERVICES

No winery is the same, so each service is customised to suit your specific needs. We also understand the needs of distributors and platform providers and work with them to support wineries to maximise their domestic and international marketing efforts.

DIGITAL 

MARKETING

& CONTENT

Assisting wineries to adapt their digital marketing, powered by exclusive Winepilot content and independent expert wine reviews.

LOYALTY & 

WINE CLUB

Supporting wineries to drive more value out of their existing customer base through loyalty strategies and tactics. 

ECOMMERCE 

& CRM

PLATFORM

Helping wineries optimise and better utilise their existing platforms to maximise their marketing efforts.

BRAND &

PRODUCT

Working with wineries to refine their brand, with support from Rob Geddes MW to validate wine product pricing and positioning.

EXPORT

TO CHINA

Helping wineries increase their footprint across mainland China with 9KaCha, by accessing over 1.5 million Chinese wine drinkers, and a network of over 4,000 distributors.

AM-i can support you to conquer your current direct to consumer challenges, and quickly map your path to success. 

COMPASS WINE ALLIANCE

CONTENT & WINE REVIEWS

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A network of over 10 of Australia’s most renowned Wine writers and critics including Angus Hughson, Rob Geddes MW, Jeni Port, Ken Gargett and Tony Love to provide on-demand, independent reviews and expert content.

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Rob Geddes MW has over 30 years domestic and international experience. Rob worked for nearly 17 years consulting to international wine brands and a decade in marketing and export development with Rosemount Estate. In 2019, he was named as one of China’s top 10 wine influencers. He is the author of Australian Wine Vintages, a wine judge  and conference speaker.

CONSULTING & CHINA

RETAIL & LOYALTY EXPERTS

AM-i is led by Angela Cobb and Oliver Stewart. As well as having extensive winery experience, our team has worked across Australia’s largest and well-known retailers and loyalty programs.

HOW IT WORKS

We take a no commitment approach to help each winery. 

STEP 1

30 MIN. CONSULT

STEP 2

WORKSHOP

STEP 3

STEP-BY-STEP PLAN

STEP 2

WORKSHOP

We'll jump on a call or video chat to understand your current challenges and answer any questions you might have. 

FREE

A 2-3 hour workshop to get a better understanding of your objectives and the challenges and opportunities you are facing.

$500 (ex GST)

Based on the workshop, we provide a detailed, step-by-step plan for how to achieve your goals. From there, we can continue to provide support if and where you need it. 

Cost included in step 2.

LET'S TALK

Get in touch to book your FREE 30 minute consultation today.

Our headquarters are in Newcastle, around the corner from the Hunter Valley. But we work with wineries all around the country.

contact@am-i.com.au

+61 (02) 8667 5310

27-29 Watt Street, Newcastle, NSW, 2300, Australia

+61 (02) 8667 5310

27 - 29 Watt St, Newcastle, NSW 2300, Australia [Head Office]